“These days of freedom feel so good” Penelope x
The Great Outdoors, where I find my grounding!

Our Story

Hi, I’m Penelope Hall, the face behind Penelope Jay. We’ve all made mistakes right, but do we always learn from them?  Personally, It took years to really know what my mistakes were. Life was complicated and the wrong people were in my face and head. Hanging out with these wrong people saw me making the wrong detrimental and painful choices over and over again. It ripped me apart!

I crumbled. I didn’t know what core beliefs and values were. I was putting my own worth last, and eventually forgetting I even believed I had anything that was remotely important to the world, let alone the inner me. The merry-go-round I was on pumped fast, for a very long time.  It hurt. I was angry.


I believe we are a continual chameleon of versions over our lifetime.   Breaking through fears and comfort zones will change us and take us away from pain and bring us to our unique power!

Change is never easy, believe me I know. One thing I did learn, is to accept support into my life when I needed it & them the most.

What does Self-Freedom mean to you? It could be a feeling, a need or a desire for something you have been searching for, for a very long time. Life just hadn’t or hasn’t connected the way you thought it would by now. For me, it was the answer to now living life, my way, on my terms & in the direction I want it to go in, once and for all. 

Read more about Penelope Hall here …


My Awesome Team!

Talented, skilled kind people who live by their values & now work by my side. Allow me to introduce them to you, with more team growth on the way.

Meet the people behind the Penelope Jay engine, my shiny squad, all based here in Adelaide with me!


Andrew Teoh
Originally from Malaysia, Marketing & Operations Coordinator.
– Social Media, Photography & Videographer magician!

Andrew, he’s the total bomb and oozes talent!

Himanshu Rai
Originally from India, Marketing & Operations Coordinator.
– Event Management, Office & Photography young gun!

Himanshu, a bag full of skills, second to none!

Meet the PJay Team.
AKA Resilience, Tenacity & Perseverance!
(our Superpowers. Yes, they are a thing.)

Our Human Approach

If only we knew what we knew back then ….. have you found yourself ever saying or thinking this?

Mistake after mistake, failure after failure, sometimes this is what it feels like, do you agree?

Our philosophy here at Penelope Jay & our offshoot elements, was to take my original “vision”, which was to ensure nobody is ever along whilst “doing life”, and to create a platform, a safe place, a type of HOMEBASE for people to come to and feel love, understanding, loyalty and stop for a while to gather enough speed again, to carry on with their life.

Phew! that was a mouthful, but it’s true, it’s what I saw when I began my own personal growth journey after changing the locks on my home. This is what drives me and my growing team for the greater human mindset!

Our unique SUPERPOWERS show up when you need us. Your unique SUPERPOWERS come out to play when they and you are ready!

Life will NEVER fully balance! Finding enough sustainable enjoyment in our life can sometimes be really hard, a big challenge. 

Adults – Does your past revisit you? AND at the most annoying times? You dream of a life that aligns, a life that just works for you and a life that would slow down. Can you relate?

Kids –  how about you? What’s going on in your worlds? Are you being listened to and speaking the same language with the people who mean the most to you?  

Here’s the thing, for all of us, regardless of age. More often than not, we repeat the learned behaviours. These can cause pain because it’s just not coming together. Until something or someone breaks, or we are at that tipping point and BANG! it all comes apart.  
So, for you, how do you know when  “enough is enough” ?  Have you experienced this or about to?

Seeing life through our own eyes

Next Steps…

The next step is usually the most challenging to decide upon. Sitting at a workshop, listening to a podcast, completing an online programme or simply reading info on a website like ours here, can be daunting. We overthink, we procrastinate and we place monumental expectations, not only on ourselves but the ripple effect onto others too. Want to know a secret step? Stop it! Stop overthinking, procrastination and expecting so much of yourself and others. End of Story! (totally works a treat!)

Love this crew …. talented + my kind of people! #winwin